Musgrave unveils Cash and Carry ‘of the future’

Wholesale giant, Musgrave MarketPlace, has unveiled a €2.2m upgraded Cash and Carry ‘of the future’ in Ballymun.

Located off St Margaret’s Road in the North Dublin area, Musgrave said the store’s renovation is part of an “ongoing commitment to deliver first class customer service” and “unrivalled product offerings”.

The 75,000 sq ft facility increased in size by 20% with a range of new speciality areas and state-of-the art technology.

Customers can avail of free wifi, self-scan store entry, and touchscreens throughout the cash and carry to provide access to the full range available at the central distribution warehouse in Blanchardstown.

The store also boasts a range innovative features to foodservice and retail customers to access the information and products they need to drive their business. These include specialist meat, fish, cheese, and fruit and vegetable counters with in-store experts.

The Ballymun store will have its own in-branch Butcher to cut meat to specification and offer a maturation service to provide customers with bespoke product.

Leading seafood provider Oceanpath has also partnered with Musgrave MarketPlace to deliver seasonal fish and shellfish daily.

The newly extended product range will include fresh mussels, oysters, scallops, Dublin bay prawns and gambas.

A new coffee concession by Capitol Coffee also features, as does a “food theatre”, showcasing the Musgrave MarketPlace offerings.

A new alcohol department, meanwhile, features a variety of products including over 80 new premium spirits, exclusive retail and restaurant wines, an array of craft and world beers and everything needed for cocktail concoctions.

It also comes equipped with a tasting area, allowing customers to sample the various ranges.

Noel Keeley, managing director of Musgrave Wholesale Partners said: “After much planning and research, as well as significant work in recent months to turn our ‘cash and carry of the future’ vision into a reality, we are delighted to finally unveil the new Ballymun store.

“The business of food and drink is constantly evolving and we believe that it is vital that we continue to innovate and cater to our customers’ changing needs. The significant investment into this store allows us to deliver the cash and carry of the future. We have extended our ranges and service offerings massively to ensure our customers get what they want when they visit.”