The coffee consumer is evolving – find out how to make the most of sales
Discover the shifting preferences of coffee consumers towards premium experiences offered by coffee specialists, the growing demand for unique and high-quality coffee options, and the expansion of coffee brands into retail and delivery spaces via a free webinar by Lumina Intelligence on Thursday 22nd June – it’s free to register online here:
Webinar: The Coffee Consumer: How Have They Evolved? by Lumina Intelligence (bigmarker.com)
Agenda:
Agenda
- The shift of coffee consumers towards premium experiences offered by coffee specialists, moving away from value-focused quick service restaurants.
- Changes in consumer behavior, with increased spending on beverages and challenges faced by the food industry due to the cost of living crisis.
- The growing demand for unique and high-quality coffee options, such as specialized brewing methods, cold brew, and nitro brew.
- The influence of health consciousness and sustainability on coffee trends, including mushroom-infused coffee, collagen coffee, and plant-based milks like potato milk.
- How coffee brands are expanding into retail and delivery spaces, using omnichannel strategies to attract new customers and generate incremental business.
When: Thu, Jun 22, 2023 · 11:00 AM · London
Duration: 30 minutes
Language: English
Who can attend? Anyone with the event link can attend
