Smooth melting Bliss in a bar
As the number 1 premium boxed brand in the market, Lindt Lindor holds 9.8% market share and is growing +12.6% year on year, proving Lindor to be a must stock for all retailers in 2016*.
Boasting a wide range of exciting and delectable flavours, from the classic milk recipe to the sensuous Lindor Dark, Lindor has a reputation for innovation and now comes in a variety of formats.
The Lindor Bar offers the same classic smooth melting recipe as the iconic Lindor truffles, but comes in a twelve square 100g bar, twelve squares of smooth melting bliss. Growing at +22.7% and with a choice between the classic milk recipe, smooth melting Lindor White and the irresistible Lindor Caramel, the Lindor 100g bar ensures sumptuous variety for your consumers*.
For “on the go bliss”, the Lindor Treat Bar performance in the last 12 months proves it’s a must on count line fixtures. Growing at +48.5%, the smooth melting milk chocolate Lindor Treat Bar is Ireland’s number 1 premium chocolate count line*. Available in a slim stick format and at 38g of pure bliss, it is the perfect treat for when you’re on the go.
The Lindor 200g Cornet retails at €6.99, the Lindor 100g Bar retails at €2.29 and the Lindor 38g Treat Bar retails at €1.29.
The Lindt Lindor franchise will see the most heavy weight national support plan ever behind the brand in 2016. With Lindor TV advertising returning to your screens as well as increased activity both in and out of store.
This year, give your shoppers their choice of bliss with Lindt Lindor.
*Source: AC Nielsen 52 weeks to 7th August (MAT)