Applegreen to Open Four New Taco Bell Restaurants
By Year-End, Creating 80 New Jobs
Taco Bell at Applegreen Swords Village Opened on November 3
Applegreen plans to open four new Taco Bell restaurants before the end of the year, creating 80 new jobs, and bringing its total network to 9 outlets.
Applegreen is adding Taco Bell restaurants at Swords Village and Inchicore in Dublin, at Tuam Road in Galway, and at Paulstown in Co Kilkenny. Taco Bell at Applegreen Swords will open tomorrow, and the other three new outlets will be open before the end of the year.
The new additions mean that by the end of this year, Applegreen will have eight Taco Bell outlets in the Republic of Ireland and one in Northern Ireland.
“Taco Bell has been hugely popular with our customers since we launched the brand in Ireland just over a year ago,” said Seamus Stapleton, Managing Director of Applegreen’s Republic of Ireland business.
“We are continuing to grow Taco Bell in Ireland, and we are confident that these four new restaurants will offer our customers a wide range of exciting new tastes and menu options. Our partnership with Taco Bell is performing very well, and we will also be adding further new locations next year.”
Lucy Dee, Marketing Director Taco Bell UK and Ireland, said “Applegreen has been a key partner in Taco Bell’s growth in Ireland, bringing the experience and capabilities needed to scale our presence effectively. Over the past 14 months, Irish consumers have embraced our Mexican-inspired range, demonstrating strong demand for the brand. We look forward to building on this momentum and reaching even more consumers, as Applegreen continues to expand Taco Bell’s footprint across the market.”
Applegreen opened Ireland’s first Taco Bell last September as part of its new award-winning €15 million motorway services area at Junction 6 on the M3 in Dunshaughlin, Co Meath. It also currently operates Taco Bell restaurants at Ballincollig in Cork, at the new Naas Ball site in Co Kildare, and at two locations on the M1- Lusk North in Dublin, and Lisburn North in Co Antrim.
Taco Bell, which is based in Irvine, California, operates more than 8,700 restaurants worldwide. Known for its bold Mexican-inspired flavours, Taco Bell offers consumer favourites such as the famous Crunchy Taco, Burritos, Quesadillas, Nachos, Churros and the iconic Crunchwrap Supreme™.
Applegreen, which is one of Ireland’s best known retail brands, is currently investing €1 billion to expand its operations in Ireland, the UK and the United States. It is opening large new sites in all of its markets, and it is also continuing to upgrade and improve its existing network.
Applegreen opened its first service station in Ballyfermot in Dublin in 1992 and now has almost 200 locations in the Irish market. Over the past 14 months, it has added Taco Bell and Popeyes to its brand portfolio in the Irish market and opened two major new service areas at Dunshaughlin and Naas.
Applegreen has also been investing to further expand the reach of its highly successful partnership with M&S Food, which is now available at a total of 44 Applegreen locations. The company is also continuing to expand its Braeburn Coffee brand and its Crafted Kitchen & Deli offer.
Across its global network, Applegreen has a total of more than 435 locations and more than 700 branded food offers. The Group employs almost 18,000 people worldwide during its peak summer period and its outlets serve more than 180 million customers per year.
In the UK, Applegreen’s Welcome Break business operates a total of 62 sites, with 36 motorway service areas, and 31 hotels. In the US, Applegreen has 181 sites, and more than 300 branded food outlets.
