Applegreen to Open New €15m Naas Ball Service Area on Tuesday, September 29
- Popeyes, Taco Bell, M&S Food, Crafted Kitchen & Deli & Braeburn Coffee all located onsite
- New site located at Junction 9 on M7 beside the Naas Ball
- Republic of Ireland’s first Popeyes Drive-Thru opening as part of Naas site
- Popeyes, Taco Bell and Crafted special offers on opening day
Applegreen will open its new €15 million roadside service area close to the Naas Ball at Junction 9 on the M7 at 9.30am on Tuesday, September 29.
The Naas site, which is creating 150 new jobs, is a state-of-the-art facility that will initially include Popeyes and Taco Bell outlets, M&S Food, Crafted Kitchen & Deli, Braeburn Coffee, and an Applegreen forecourt and convenience store. The Popeyes outlet in Naas will be the first Popeyes Drive-Thru in the Republic of Ireland.
Applegreen will open additional drive-thru brand at the new Naas site in the coming months.
The site will also have eight Applegreen Fast Charge ultra-fast EV chargers with a total of 16 charging points, and a separate truck stop for HGV fuelling.
“We are delighted to announce that our new service area in Naas will open on September 29 and we look forward to welcoming customers to the site, which is conveniently located at Junction 9 on the M7, close to the Naas Ball,” said Seamus Stapleton, Managing Director of Applegreen’s Republic of Ireland business.
Naas is the second major new service area that Applegreen has opened in Ireland in the past 12 months. Last September, it launched a new €15 million site at Junction 6 on the M3 in Dunshaughlin, Co Meath.
There will be a number of special offers for customers when the new Naas site opens at 9.30am on September 29.
As part of the opening day excitement, fried chicken fans will be in with a chance of bagging some tasty Popeyes prizes, including:
- Free Chicken Sandwiches for a year for the first 3 customers on foot*
- Free Chicken Sandwich for the first 100 customers*
- Free exclusive Popeyes® merchandise for the first 50 customers in the queue*.
“We’re excited to be opening our first drive-thru in Ireland in partnership with Applegreen at their new site close to the Naas Ball. We can’t wait to welcome the local community through our doors and share our famous Louisiana hospitality, bold flavours and unmistakable Popeyes crunch,” said Tom Crowley, CEO of Popeyes UK and Ireland.
Popeyes will also have entertainment for customers on the opening day, with a brass band onsite in the morning and a DJ in the afternoon.
Taco Bell is also offering customers at the new Naas outlet a series of hot and spicy prizes:
- Free Burrito meals for a year for the first 3 customers*
- Free Taco for the first 100 customers
- Free Taco Bell merchandise for the first 50 customers.
“We’re delighted to be bringing Taco Bell to even more fans in Ireland with the opening of the new restaurant in Naas. Ireland continues to be an exciting market for Taco Bell, and this opening is another great example of the momentum we’re building together with Applegreen,” said Lucy Dee, Taco Bell UK & Ireland Marketing Director.
Over the past 12 months, Applegreen has introduced Popeyes and Taco Bell to its Irish operations. Applegreen has also continued to expand the reach of its partnership with M&S Food, which is now available at 43 Applegreen locations, and is also growing both its Braeburn Coffee brand and its Crafted Kitchen & Deli offer.
Crafted Kitchen & Deli is celebrating its first day of operations in Naas with the following offers:
- Free Full Irish Breakfast for the first 10 customers
- Food sampling throughout the day.
home to Dublin’s first Taco Bell alongside a brand new Braeburn Café, M&S Shop, Crafted Kitchen & Deli and an Applegreen convenience store.
Applegreen, which is one of Ireland’s best known retail brands, is currently investing €1 billion to grow its operations in Ireland, the UK and the United States. It is adding new locations in all of its markets through developing and acquiring new sites and it is also continuing to upgrade and improve its existing network.
Applegreen opened its first service station in Ballyfermot in Dublin in 1992 and now has almost 200 locations in the Irish market. Applegreen typically invests more than €30 million every year in the Irish market on a combination of new store openings, upgrades, and improvements.
Applegreen also has an extensive international business, with operations in Britain and the United States, and a total of more than 435 locations and more than 700 branded food offers across its global network.
Applegreen Group had a turnover of €3.8 billion in 2024 and employs almost 18,000 people worldwide during its peak summer period. Its outlets serve more than 180 million customers annually.
In the UK, Applegreen’s Welcome Break business operates a total of 62 sites, with 36 motorway service areas, and 31 hotels. In the US, Applegreen has 181 sites, and more than 300 branded food outlets.
