Set to open its doors to the public at 9am on Tuesday 30 January 2024, the state-of-the-art renewal store will see M&S become a flagship retailer in Coleraine’s Riverside Retail Park.

The store represents a significant investment by M&S and will create 30 new jobs in the area.

The new foodhall will span more than 11,500 sq ft and offer a fresh ‘market-feel’ shopping experience as well as thousands of new product lines. Customers will be able to take advantage of the store’s Scan and Shop facilities, have the chance to ‘pick their own eggs’, check out the in- store cheese barge and wine shop with tasting station, and head to the in-store bakery for a selection of fresh breads and pastries baked throughout the day. For the first time, the Coleraine store will also feature a full beers, wine and spirits department.

For junior shoppers, the new store will also offer the new popular ‘Colin World’ feature where they can discover the latest range based on everyone’s favourite cake.

M&S Coleraine will also offer the full range of M&S Clothing and Home products via its Collect in Store service where customers can order online at M&S.com and enjoy quick collections and hassle-free returns seven days a week.

Kieran McCauley, M&S Coleraine Store Manager, has worked at M&S for nearly 29 years in various senior roles. He said: “We are delighted to be bringing a brand-new M&S shopping experience to Coleraine. The store is an exciting investment in the future of M&S in in the area and I can’t wait for our customers to explore all the new features that the store has to offer.”

“I know how much our colleagues are looking forward to launching the new foodhall and serving our customers and the wider local community in our brand-new store. The launch promises to be a great day and we’re encouraging everyone to pop down and join in the fun.”

The store, located at Units 12 and 13, Riverside Retail Park, Coleraine, BT51 3QQ will be open:

• Monday-Friday: 0800 – 2100
• Saturday:  0800 – 2000
• Sunday: 1300 – 1800

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This exciting new multimedia campaign will showcase Mark Moriarty meeting with the M&S Select Irish Farmers behind the retailer’s top quality, 100% traceable Irish beef and fresh Irish berries. Mark heads to where M&S’ Irish berries are sourced and learns that great quality, fresh strawberries are specially picked using a specific technique that involves twisting them from the stem. They look at the deep red colour and size before deciding whether or not the produce is M&S ready. All M&S Select Farms encourage a natural eco system in their greenhouses and use bees to pollinate the fruit for extra freshness and great taste.

In the second phase of the campaign, during a visit to the M&S Select beef farm, viewers will experience why M&S is passionate about sourcing quality Irish beef that assures complete traceability, working to the highest animal welfare standards and sustainability.

This campaign further showcases M&S’ commitment to using Irish suppliers and expanding upon its existing range of products sourced from Ireland. Whether it’s top-quality premium meats from Irish farms, dairy products like artisan cheeses, or fresh fruits and vegetables grown on Irish soil customers can enjoy the best of what Ireland has to offer sourced to highest quality standards of M&S.

Customers will see the Farm to Foodhall campaign across TV, social, OOH, emails and in store.

Eddie Murphy, Trading Director at M&S Ireland, said: “I am thrilled to introduce our new Farm to Foodhall campaign, which champions the incredible work of our M&S Select Farms in Ireland. At M&S, we have always believed in supporting and showcasing the very best of what Ireland has to offer, starting with our top-quality stem picked strawberries and 100% traceable Irish beef. This initiative takes our commitment to a whole new level. We have partnered for many years with an exceptional network of farmers and producers who share our passion for quality, sustainability, and community. By championing Irish suppliers, we are not only bringing exceptional products to our customers’ tables but also helping to nurture and strengthen the Irish food industry.”

Mark Moriarty adds, “I am delighted to be partnering with Marks and Spencer for their Farm to Foodhall campaign. This initiative not only supports Irish suppliers but also enables customers to experience the exceptional flavours of locally sourced produce. By prioritising sustainability and responsible sourcing, we can make a positive impact on our communities and the environment. I look forward to working with Marks and Spencer to promote these values and inspire customers to embrace high-quality Irish ingredients.”

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