Greenergy continues to invest in its Irish forecourt network with new to industry Inver Macroom Junction service station located at Millstreet Road, off the West exit of the new N22 Macroom bypass.

Greenergy offers Irish customers a reliable, quality fuel supply and convenience food offerings. They import and distribute fuels across Ireland with their access to strategic infrastructure. Greenergy’s retail offer includes the Inver and Amber brands, combining a reliable fuel supply with two trusted and well-known Irish brands to sustain a growing service station network.

“Our new company-owned and operated spacious service station offers motorists a seamless refuelling and shopping experience,” said Gerry Condon, Head of Convenience Retail Ireland for Greenergy.

“The forecourt is assured to be the destination of choice when the new town bypass opens in late 2022. With a substantial investment of nearly €2 million, the site is a state-of-the-art facility and a prime example of our commitment to meet the needs of the modern Irish road user.”

At Macroom Junction, motorists have access to Inver’s premium fuel range, Inver Xtra, an additized fuel which removes deposits from vehicle engines, improves vehicle performance and reduces harmful to the enviroment emissions.

Electric cars will also be able to avail of rapid and high power EV charging points early next year as part of a collaboration between Greenergy and ESB.

A Spar convenience store is also part of the amenities offered, marking the launch of a new partnership between the two brands for all company-owned sites.

The store’s contemporary design features barista-style Insomnia coffee, indoor and outdoor dining areas, ample parking consisting of more than 20 spaces and free wi-fi. Customers can enjoy d’lish extensive deli range from gourmet sandwiches, deliciously fresh salads, traditional breakfasts to tempting hot dinners and made to order pizzas.

Store manager Andrew Boyle said: “I know the local community very well, and I look forward to working with and supporting the people of Macroom. I’m proud to say that we have hired over 25 people at the forecourt, helping to boost the local economy.”

Gerry Condon said: “Inver Macroom Junction is a superb addition to our forecourt network. We are planning further investment in the network in key locations across Ireland with Mallow, Co. Cork and Slieverue, Co. Kilkenny to open in the coming months.

“We are continuing to develop our forecourt network to support all road users and its continued growth.

“We wish all of the Inver Macroom Junction team the very best in their efforts to deliver top-quality customer service to the local community and all road users.”

To give your forecourt the Inver Advantage, contact the Inver sales team at www.inverenergy.ie.

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Greenergy’s retail offer includes the Inver and Amber brands, combining a reliable fuel supply with two trusted and well-known Irish brands to sustain a growing service station network,  while BWG Foods is one of Ireland’s leading wholesalers and retailers.

As part of the new partnership, Greenergy will integrate convenience stores across a number of new and existing forecourt retail sites, with BWG Foods supplying food and beverages across grocery, chilled, impulse, foodservice and alcohol categories.

The first of these sites is the newly built Inver Macroom Junction service station at Millstreet Road, off the west exit of the new N22 Macroom bypass.

This latest Inver branded forecourt brings a wide range of premium fuels and convenience food offerings to the local community, motorists, and tourists, including a state-of-the-art SPAR convenience store where customers will now have access to a diverse foodservice offering in addition to wide-ranging on-the-go grocery options.

Greenergy is also planning further investment to its forecourt network in key locations across Ireland, with Mallow, Co. Cork, and Slieverue, Co. Kilkenny, due to open in the coming months.

Commenting on the announcement, Chris O’Callaghan, Head of Greenergy in Ireland, said: “As we continue to make investments to our forecourt network, combining BWG’s convenience offering with our retail brands ensures we are continuing to deliver quality products to our customers.

“In the coming months BWG’s SPAR brand will become a part of our forecourt offering in over 20 stations. It is the beginning of an exciting journey that highlights our commitment to meeting the needs of the Irish road user. As a group, we are looking forward to working with the BWG team and expanding our offering.”

John Moane, Chief Commercial Officer of BWG Foods, said: “Greenergy have very clear growth ambitions as evidenced by the continued investment across their expansive network, and we’re delighted to be partnering with them at this exciting time for their business. We’re now looking forward to working closely with all the team to position their forecourts as destinations of choice within their communities and amongst road users.

Caption: BWG’s Chief Commercial Officer, John Moane, with Chris O’Callaghan, Head of Greenergy in Ireland, announcing the new deal at Inver Macroom Junction service station.

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Initially, 16 forecourts have been identified across the Inver and Amber portfolio and include a mix of company owned, company leased and dealer sites. The charging units will be rolled out in two-phases, with over half of the sites to be completed over the coming 18 months.

Inver and Amber

Chris O’Callaghan, Head of Greenergy Ireland, said:

“Our Inver and Amber retail forecourts give our customers variety in both our fuel and non-fuel forecourt services, and we see this venture with ESB as a way to provide another convenient offering to meet a new fuel demand.  EVs alongside liquid renewables, where Greenergy has a market leading position,  will make up the energy mix as we head to a decarbonised Ireland, and we are adapting to meet the needs of our customer base.”

Expand and enhance

John Byrne, Head of ESB ecars, said:

“For the last 10 years, ESB has installed and maintained the country’s public charging network with more than 1,350 points now available. We are always looking to expand and enhance our network with these 16 sites crucial to delivering a well located, reliable public charging network to the increasing number of EV drivers across Ireland. These sites will include a mix of fast and high power chargers which can provide 100km of range in as little as six minutes. We are excited to partner with Greenergy and selected the Amber and Inver sites given their attractive convenience retail and local community offering. We look forward to working with Greenergy on providing this essential service to their customers.”

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There’s also an in-depth interview with Nestle’s new Head of Sales for Ireland Moira FitzGerald on how Nestle Ireland is driving its dual sales and sustainability message to forecourt and convenience retailers.

There’s even a special article penned specifically for IFCR by the Department of Climate Change on single use plastic items in the forecourt and convenience stores. The Single Use Plastics (SUP) Directive comes into effect from 3rd July? Is your business ready? How will the  impact on your day to day business and what action must you take to comply? IFCR tells you everything you need to know!

E10 is coming to the UK from September – but what’s the hold up for Ireland? IFCR takes a considered look at what E10 could mean if introduced asap (a reduction of 90,000 tonnes of emissions for one thing), while examining everything you need to know about E10.

Plus – special features on chilled foods, forecourt security, retail off-sales, and we’re pleased to bring you our annual mid-year Symbol Review.

It’s a bumper issue – dropping in to your email inbox soon – keep your eyes peeled for it!

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Chris O’Callaghan, Head of Greenergy Ireland said: “It has long been our strategy to expand in Ireland. The acquisition of Amber complements our existing Irish business, and will allow us to grow our business and expand our offer for our customers. I would like to welcome our Amber colleagues, and we look forward
to serving our Irish customers together.”

Amber’s existing management team and staff will remain in place.

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