The partnership aims to raise awareness and funds for Croí’s free Heartlink West helpline which connects callers with a cardiac nurse for one-to-one advice.

 The partnership and instore fundraiser kicked off on World Heart Day and will be running until World Stroke Day on October 29. Customers will be able to donate directly via bucket donations at till points.

Information posters containing key information about Croí’s dedicated heart and stroke helpline, Heartlink West, will be displayed in 10 Joyce’s stores across Co.Galway, and will also include a QR code for customers to donate online.

Croí’s mission is to prevent disease, save lives and promote recovery and wellbeing. In 2020, the charity launched Heartlink West, a free support service for people living with, or affected by, heart disease and stroke.

Pandemic increase

The service was launched following an increase in support requests as a result of the pandemic.

Stroke is the second leading cause of death in people above the age of 60, and the fifth leading cause of death in people aged 15 to 59 years old.

Each year, approximately 10,000 Irish people have a stroke and around 2,000 die – more deaths than breast cancer, prostate cancer and bowel cancer combined.

Through Heartlink West, the Croí Health Team offer weekly virtual chats on a range of topics with expert presenters. The public can also call the free support line for one-to-one advice with a cardiac nurse specialist.

Raising awareness

Aisling Joyce, Director of Operations for Joyce’s Supermarkets, said: “Joyce’s Supermarkets is proud to partner with Croí for the coming weeks to support their work and to raise awareness amongst our customer base of the Heartlink West online service, a vital service for people in the West of Ireland.

“Over the coming weeks, our customers will be able to support Croí by donating in store and to learn more about its work in the region through our digital platforms.”

Christine Flanagan, Director of Fundraising for Croí, said: “Throughout the pandemic, our Heartlink West support service has been a lifeline for people living with, or affected by, heart disease or stoke in the West of Ireland. We are so grateful to Joyce’s Supermarkets and Joyce’s customers for their fundraising support as it helps Croí to continue to provide these vital services for free.”

The Croí team is available Monday to Friday from 9:00am – 5:30pm by phone on 091 544310 or email healthteam@croi.ie.

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Galwegians can now shop eco-friendly and sustainable products in-store, from reusable bottles and kitchenware to toiletries and homewares. Pat Kane owner of reuzi has curated the products with Joyce’s customers in mind.

The partnership marks a significant development for both companies and is the first time that reuzi has partnered with a supermarket chain.

Aisling Joyce says: “Over the past couple of years, the environment has come to the forefront of our minds and we have wanted to bring more eco-friendly and sustainable choices to our customers. Partnering with reuzi has allowed us to stock over 100 new sustainable products and also tap into the fantastic knowledge of Pat Kane and her team, learning more about what contribution we can make to the environmental cause but also using our platform to help educate the community in which we operate. We are just starting on our journey but are excited to see what difference we can all make.”

Sustainable living 

Pat Kane, owner of reuzi says: “At reuzi, we believe sustainable living should be straightforward and accessible and our friends at Joyce’s agreed with us. As an independently owned and operated Irish business, we are truly delighted to be joining forces with the team at Joyce’s to bring Galway and surroundings the best of sustainable living. We’re proud to say this partnership is grounded in our shared values of sustainability.”

What to expect in-store at Joyce’s?

Over 100 products including Irish businesses Janni Bars, Hanna’s Beeswax, bambooth and Mother Reusables – think water bottles, Keepcup reusable coffee mugs, shampoo bars, makeup removal pads, bamboo toothbrushes, eco household cleaning products, beeswax wraps and bamboo cotton swabs, to name a few

Custom sustainable setups with facts about sustainability⁠

Minimal waste home, beauty, and lifestyle products⁠

Community-led programmes and exciting events

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