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A new era for Maxol

Speaking to Maxol’s CEO, Brian Donaldson, IF&CR learned of his excitement and positivity behind the fuel group’s exploration of a modern, new convenience offer. Maxol, one of Ireland’s leading fuel networks, has trialed a series of own-brand convenience stores across the Republic of Ireland. Making significant changes to its store interiors and range, Mr. Donaldson explained that Maxol’s six pilot ...

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